Services
Sterling BCG offers consulting services for a variety of business needs.
- Strategic Planning
- Business Plan Development
- Marketing & Media Plans
- New Product Launches
- Project Management
- Programming Content & Network Affiliation Agreements
- Retransmission Consent Negotiations
- Cable & Satellite Carriage Agreements
Performance
- In-depth knowledge of the of the broadcast and cable television Industry.
- Contract negotiations with content providers and programming networks for carriage on broadcast television stations, cable and satellite.
- Retransmission Consent “carriage” negotiations with cable, satellite and telephone companies.
- We work to create a solid partnership between our client and the telecommunications company to ensure a positive working relationship over the term of the agreement.
- Effective Project Management of cross-functional teams (Engineering, Operations, Marketing, Sales, Network and Contractors) to ensure timely realization of business goals and objectives for our clients.
- Contract Management & Renewals.
- Performance Management.